Design Offerings
Services include logo design, brand identity, packaging, and more, ensuring that clients receive comprehensive support for their design needs.
Logo Evolution
Refining and evolving existing logos so they work across new formats, uses, and stages of growth, without losing what made them effective.
Brand Collateral
Designing everyday print and digital pieces that keep the brand clear, consistent, and recognizable wherever it appears.
Packaging Design
Translating the brand into packaging that feels considered, aligned, and like a natural extension of the identity.
Brand Offerings
These packages are designed to keep things simple, whether you’re launching something new or refreshing an existing brand. The goal is a cohesive identity that feels aligned, communicates clearly, and connects with the right audience.
Sometimes a brand’s visual direction just doesn’t quite match where it’s going. The foundation is there, but things feel a bit inconsistent or unfinished. That’s where refinement comes in—bringing structure to what already exists and shaping a visual language that feels clearer, more intentional, and easier to carry forward.
The Soft Launch
Whether you’re launching something new or realizing your current brand was held together by vibes and Canva, feeling unsure is normal. My job is to turn scattered ideas and “I’ll know it when I see it” energy into a brand that feels intentional, recognizable and impossible to ignore.
THE SOFT LAUNCH gives your brand a strong foundation. We begin with discovery, diving into the personality and vision behind the brand before moving into creative exploration through moodboards, colour palettes, typography, and visual direction.
Everything is then refined into a complete identity system with logo variations, brand elements and a Brand Guide to keep everything cohesive across every touchpoint. . . Because chaos is fun until it becomes your branding.
What's Included
✧ Strategic Questionnaire
✧ Creative Direction
✧ Complete Suite of Logos
✧ Complete Brand Guide
✧ Color Palette
✧ Typography
The Hard Launch
THE HARD LAUNCH includes everything from THE SOFT LAUNCH, plus the extra pieces that make your brand feel fully realized instead of “cute logo, now what?”
This package takes your branding beyond the basics with custom touchpoints like stationary, packaging, labels, stickers, flyers, and other branded pieces that make everything feel cohesive, polished, and very much like you planned this all along.
It also includes social content, profile photos, and story highlights so your social presence actually matches the brand you just invested in. Because nothing humbles a beautiful brand faster than an unfinished Instagram profile and a pixelated logo from 2017.
What's Included
✧ Strategic Questionnaire
✧ Creative Direction
✧ Complete Suite of Logos
✧ Complete Brand Guide
✧ Color Palette
✧ Typography
✧ 1 Communication Medium Of Your Choice
✧ Social Media Starter Package:
Posts + Profile Pictures + Story Covers
Let's Make Something
Together.
Every strong brand starts with a conversation. Share your idea and let’s shape it into something meaningful.
If you’d like to talk about your next project, my work, or my process, please get in touch by completing the form.